St. Pancras Renaissance Hotel

June 27
,
3:00 PM - 8:30 PM
GMT
Euston Rd
London, NW1 2AR
United States
AI, voice search, and digital assistants are fundamentally changing the way consumers interact with your business. At Yext on Tour, we'll explore how the digital knowledge about your people, places, and products can provide a strong foundation for your brand and help you be a leader in the age of intelligent services.
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  • 14:30 - 15:00

    Registration

    15:00 - 15:05

    Welcome

    • Managing Director, YextPhoto

      Jon Buss

      Managing Director, Yext
    15:05 - 15:30

    The Rise of Intelligent Services

    • CEO & Co-Founder, YextPhoto

      Howard Lerman

      CEO & Co-Founder, Yext
    The way consumers seek information is changing. With the rise of connected devices, machine learning and AI assistants, search is getting smarter. Answers are provided quickly and powered by a complex set of data. Learn how you can maintain control while technology shapes your customer's decision process.
    15:30 - 16:05

    Power Your Business: The Yext Knowledge Engine

    • Chief Strategy Officer, YextPhoto

      Marc Ferrentino

      Chief Strategy Officer, Yext
    • VP, Sales Engineering EMEA, YextPhoto

      Jimmy Barens

      VP, Sales Engineering EMEA, Yext
    Marc Ferrentino, Yext’s Chief Strategy Officer, shares the latest and greatest updates to the Yext Knowledge Engine and provides an exclusive look at innovations to come.
    16:05 - 16:30

    Customer Spotlight

    • Co-Founder & President, YextPhoto

      Brian Distelburger

      Co-Founder & President, Yext
    • Global Chief Experience Officer, Crabtree & EvelynPhoto

      Lee Woodard

      Global Chief Experience Officer, Crabtree & Evelyn
    Join Yext President & Co-Founder, Brian Distelburger, for a fireside chat with one of our leading customer executives to discuss how they are harnessing technology to respond to consumers’ insatiable demand for accurate, timely information.
    16:30 - 17:00

    Break

    17:00 - 17:15

    How Structured Data Changes Your Job

    • CMO, YextPhoto

      Jeff Rohrs

      CMO, Yext
    Structured data is eating the web. Results are becoming answers. 50% of searches will be voice searches by 2020. The rise of intelligent services demands new information from brands and new skills from marketers. How will these trends change how you do your job?
    17:15 - 17:40

    Microsoft, Bing & Cortana: Intelligent Services and Your Brand

    • Search Evangelist, MicrosoftPhoto

      Christi Olson

      Search Evangelist, Microsoft
    Christi Olson, Microsoft's Search Evangelist, will share her thoughts on the rise of voice technologies like Cortana and other intelligent services powered by AI and structured data.
    17:40 - 18:30

    Panel Discussion: The Intelligent Future

    • Founder, Labs for HirePhoto

      Nicole Yershon

      Founder, Labs for Hire
    • Managing Director, Retail WeekPhoto

      Chris Brook-Carter

      Managing Director, Retail Week
    • CMO, what3wordsPhoto

      Giles Rhys Jones

      CMO, what3words
    • Global Head of Brand Experience, BlipparPhoto

      Omaid Hiwaizi

      Global Head of Brand Experience, Blippar
    • CEO, Havas heliaPhoto

      Tash Whitmey

      CEO, Havas helia
    Hear from technology, brand, and agency leaders about how emerging intelligent technologies, such as AI, intelligent personal assistants, and autonomous vehicles are changing the way that we find and experience products and brands, and engage with one another.
    18:30 - 20:30

    Cocktails & Conversation

    • DJPhoto

      Anna Wall

      DJ
    Enjoy great food and fabulous cocktails whilst networking with fellow Yext on Tour attendees. London-based DJ Anna Wall will take to the decks as we enjoy the summer air out on the terrace at the iconic St. Pancras Renaissance Hotel.